REACHLaw / visual brand identity
Expertise, innovativeness, efficiency and security were the brand attributes of the visual brand identity of a start-up called REACHLaw in year 2008. The company specialises in REACH registration presentative services that combine chemical and law knowledge. This know-how duality can be seen in the logotype shapes as well as in photo material where a prestigious ink pen and a pipette meet in chemical mixing and measuring beaker. Following year in 2009 REACHLaw was already representing over 200 major manufacturers in more than 25 countries, was working with several Fortune 500 companies and received the Internationalization Award from the President of Finland.
CLIENT: ReachLaw – a global provider of chemical regulatory compliance and product safety solutions. SERVICES: Visual brand identity YEAR: 2008 – 2010 CREDITS: Photographer: Liisa Valonen.